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The Height of Summer: Dust and Discovery on Two Wheels

The Height of Summer: Dust and Discovery on Two Wheels

Words: Alex Hunt, Photos: Justin Ross The first few minutes of the climb were deceptive. Thanks to the shade streaking across the trail's dry dirt the...

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1,000 Kilometres With a Purpose

1,000 Kilometres With a Purpose

Dark clouds rolled in and the skies opened, unleashing a torrential downpour on the hundreds of cyclists tackling the final leg of their team's 1,000-kilometer...

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Preparedness is About Being Ready

Preparedness is About Being Ready

When wildfire smoke billows on the horizon or the lights go out after an earthquake, the people who feel the calmest aren’t the ones with...

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Red Dot Award Honors RUX

Red Dot Award Honors RUX

For RUX, the recognition of the entire system is more than just an award.

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RUX, Rhys & The Squamish Enduro

RUX, Rhys & The Squamish Enduro

Word by Rhys Verner Photos by Joel Ducrot & Justin Ross   For as long as I can remember, the Squamish Enduro has been my...

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A View From the Top: Velocio's Humble Approach Helps It Rise Above the Crowd

A View From the Top: Velocio's Humble Approach Helps It Rise Above the Crowd

"When we started Velocio, there were two things we felt were missing," says Velocio co-founder Brad Sheehan. "One was a more inclusive culture. The other...

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April Recap: Momentum, Miles, and New Friends

April Recap: Momentum, Miles, and New Friends

April was a big one for us at RUX. We kicked things off by officially partnering with Outside Van and picking up our approach van...

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Trip Beta: Spring Skiing On Shasta

Trip Beta: Spring Skiing On Shasta

Avalanche Gulch — Spring Ski   Mt. Shasta’s Avalanche Gulch is a straightforward line on paper. In reality, it’s a timing problem stretched across 7,000...

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Well Lived: A Volcanic Pit Stop To Ski Shasta

Well Lived: A Volcanic Pit Stop To Ski Shasta

Photos by Justin Ross   We left the campground at 2 a.m., the van still holding onto the last of our sleep. When I slid...

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